SHANKEN: Could you tell me a little about some of the independent directors who serve on your board and their backgrounds?BACARDI: Sure. He declined to meet with a reporter in person to discuss the various charges raised by the family dissidents. So my great-great-grandfather is a great-great-grandfather to everybody in the fifth generation. That is, until two devastating earthquakes hit your city and the outbreak of cholera that comes afterwards claims the lives two of your children and countless others. As one Bacardi put it: "If someone buys a bad bottle of rum, he doesn't remember where he bought it. Those claims have to be worked out before anybody goes in there and starts buying land. Bacardi Corp. President Manuel Luis del Valle acknowledged that a company vice president, Adolfo Comas Bacardi, had been fired, but said the reason was "a matter of management" on which he could not comment. We establish a new home in Bermuda which creates a strategic bridge between our established market in the US and our new market in Europe. Keep supporting great journalism by turning off your ad blocker. "I have absolutely no comment to make," Cutillas said. Bacardi Limited is headquartered in Hamilton, Bermuda, and has a 16-member board of directors led by the original founder's great-great grandson, Facundo L. Bacard. Withstanding a distillery fire, five earthquakes, and countless hurricanes, El Coco symbolized strength and resilience of the Bacardi company. Husbands of Bacardi daughters often joined the organization as well. Adolfo's brother, Toten Comas Bacardi, was in Spain, overseeing quality control for Bacardi's Spanish distillery. So long as reforms continue, the people who benefit the most are the Cuban people. Facundo had 4 siblings. History of All Logos, All Logo History ,All Brand Logo Pictures, Evolution of Logos,All Logo Pictures, Copyright 2010 History of All Logos | Blogger Templates by OOruc, Starting With L Lacoste Logo History Lacoste Brand History logo history company history recent logos. Thats the right thing to do for a privately held family company.SHANKEN: Which a lot of public companies cant do.BACARDI: They cant. "There has been an attack to limit our role and our voice. Memorials. The family fled when Fidel Castro's government nationalized the island . Those family members view the company as something that my great-great grandfather and his descendants have devoted their lives to building. In many respects, we want other societies to be run the same way, because we believe that were doing the right thing. Your vision reflects a unified approach by the broader family. In many respects, Bacardi hasnt changed in 152 years, in that its still 100 percent owned by family members. And the company took care of its own. In the company announcement, he said, "we were not trying to create any particular impression. He chased his insatiable curiosity down many paths, meticulously analyzing where he could refine, to ensure quality and consistency, not leaving anything to chance. For the Bacardi family, the fruit bats living in the . SHANKEN: Have you or your family ever considered selling out?BACARDI: Never. But much more is involved in the struggle than the privatization plan, especially for the dissidents within the family who are fighting the proposal with legal and financial maneuvers. His father-in-law also was one of my grandfathers close friends. Facundo L. is the 5 th generation family member to be Chairman of the organization and under his stewardship, BacardiLimited has sought new horizons with the acquisition of top notch brands that are not related to rum. A limited edition $2000-a-bottle BACARD rum is crafted by eight Bacard family master blenders. Your husband has now created four rums hes proud to share with family and friends. In 1936, the firm moved its principal distilling operation to Puerto Rico. The name Bacardi, Don Facundo and his descendants decreed, would be stamped only on rum made by the family approved secret formula. Originally founded by Don Facundo Bacardi Masso in Santiago de Cuba on February 4th, 1862, Bacardi is headquartered today in Hamilton, Bermuda. Be the first to use oak barrels to purposefully age the rum and develop specific flavor pro-files (a process which is more commonly known these days for brandies and whiskies). "They don't think the company will ever change.". In a brief telephone interview, O'Hara said he could add little to what he had said at the stockholders' meeting and was prohibited from commenting further on the privatization plan because he could not discuss information that was not available to all stockholders. The family name and the Bacardi trademark, in fact,. Last February, Toten Comas Bacardi was asked to go to the Bahamas to confer with his boss, Manuel Jorge Cutillas. In this widely hailed book, NPR correspondent Tom Gjelten fuses the story of the Bacardi family and their famous rum business with Cuba's tumultuous experience over the last 150 years to produce a deeply entertaining historical narrative. Bacardi talked about the hopes the family has to return to Cuba some day, and what that might mean for the company in the future. The original BACARDI distillery circa 1940s, featuring a prominent symbol of the company: El Coco. Officials of Hiram Walker's parent company in Canada could not be reached for comment. Yum! And the parties are not exclusive he invites people from all walks of life, spilling out from the Bacard home and into the street with dancing and laughter. While he was growing up, his older brothers left home and traveled to Cuba seeking a better life and found success opening a small mercantile shop in Santiago. That was always the hopethat something would change next month. Geni requires JavaScript! To top it off, after the outbreak is over, you find your business looted and have to file for bankruptcy. The proxy statement listed three reasons for the consolidation: to reduce the number of stockholders; to save "burdens and costs" of the reporting and regulatory requirements of being a public company, estimated at $200,000 per year, and to "reduce the diversity of stockholder interests, thereby simplifying the corporation's management decisions.". Explore our rich heritage and discover more about Bacardi. And it has shattered a century-old Bacardi tradition of loyalty to the family, the business and the product. (This process enabled our hero to produce a range of rums varying from the very light and delicate to richer and more flavourful rums.) I can understand that the Cuban government doesnt want to run the risk of a revolution, so theyre implementing these changes in piecemeal fashion over a period of time. 2023 BACARD, ITS TRADE DRESS AND THE BAT DEVICE ARE TRADEMARKS OF BACARDI & COMPANY LIMITED. The Bacardi family has a long history in Cuba and South Florida and wherever our companies are located, we try to give back. 2. Save to an Ancestry Tree, a virtual cemetery, your clipboard for . He finally established four innovative steps in the rum production process that would go on to set the standard for rum-making, the likes of which the world had never seen. Once production is underway, and the sweet smell of the open fermentation of molasses starts wafting through the tropical air, a colony of fruit bats is attracted by the smell and decides to make the distillery their home. Husband of Lucia "Amalia" Victoria Moreau y Grandchamp. The party spirit of BACARD only grows wilder. The battle cry of the Cuban soldiers Por Cuba libre! (For a Free Cuba) is used as a toast and eventually christens the drink! Don Facundo had been trained as a cognac distiller and he brought those techniques and sensibilities with him to Cuba. USA. All Bacardi facilities and assets in Cuba are illegally confiscated without compensation by revolutionary government forces on the 14th of October, 1960. Don Facundo Bacard Masso ( Catalan: Facund Bacard i Mass, IPA: [fkund bki j mso]; 14 October 1814 - 9 May 1886) was a Spanish businessman who, in 1862, founded the eponymous Bacardi rum distillery. Adolfo Comas Bacardi has started his own business, distributing perfumes, cosmetics and skin-care products in Puerto Rico. The proxy statements were duly mailed to shareholders. Our Standards: The Thomson Reuters Trust Principles. Biographical Summaries of Notable People FREE Facundo L. Bacardi Genealogy record of Facundo L. Bacardi Geni World Family Tree Facundo Luis Bacardi wife Laura Bacard y Gaillard daughter Private child Facundo Ernesto Bacard y Gaillard son Luis J. Bacardi son Private child Facundo Bacardi father Lucia "Amalia" Victoria Moreau y. mother [4] Founded in 1862, and family-owned for seven generations, Bacardi employs 6,000 people, manufactures at 27 facilities in 16 markets on four continents, with sales in more than 150 countries. Every country does things at its own pace, and Cuba is no different. . Sometimes we make investment decisions where we wont see a return for five, 10 or 15 years down the road. The board of directors met in Florida in mid-December to look over the amount of stock that had been tendered. 2. Incredibly, this original, single strain of yeast from Cuba is still the same strain that is used to form the distinctive flavor profiles of BACARD Rums today. In response to questions submitted by The Washington Post, a Bacardi Imports spokeswoman said the company believes it would be "improper" to comment on the privatization plan or the opinions of company executives on it. "He was the rum maker in the Bahamas. The extended Bacardi family, descendants of Don Facundo Bacardi y Maso, the inventor of rum as we know it today, still owns more than 95 percent of the shares in the privately held company. For me, there are a few different areas I try to focus on: education, arts, the environment, and I also like historic renovations. In Eastern Europe, for example, there has been a process to deal with such claims. Our hero was not the type of man who would settle for mediocrity or to follow the trails of others, and he could not have done it without the strength and support of his Doa Amalia. Some family members are pro-embargo, and others are anti-embargo. Its a social responsibility to your home. Martin Sikora, editor of Mergers & Acquisitions magazine, said going private means owners "can do whatever the hell they want without anybody looking over their shoulders. Now, 153 years later that passion is as relentless as ever. The question is, will Raul go all the way, or not? A Caribbean business newspaper interpreted the company's announcement to mean he had resigned, and the annual report said he had "departed.". He then abruptly adjourned the meeting, and said the reverse-split issue would be taken up at another stockholders' meeting on May 14 in Coral Gables, Fla. Technically, the stockholders' meeting is still open, a circumstance O'Hara and del Valle both said restricted their ability to talk in interviews about the issues involved in the consolidation. In one busy afternoon at Miami International Airport, three Bacardi siblings created, with notarized signatures, 240 trusts to divide up their stock. The Facundo and Amalia Bacardi Foundation was established on August 5, 2005 to honor the memory and ideals of Rum Pioneer Don Facundo Bacardi and his wife, Dona Amalia, on the anniversary of their marriage in 1843 to further the philanthropic giving of their descendents. Marc Anthony is the buyer of the $19 million Coral Gables mansion recently sold by a Bacardi family member. Luis married first name Bacardi. Your name is Facundo Bacard. In addition, administrative costs had totaled nearly another $1 million, including $575,/000 to Morgan Guaranty Trust Co. of New York for financial and feasibility advice. The name Bacardi, Don Facundo and his descendants decreed, would be stamped only on rum made by the family approved secret formula. Those Cuban exiles, particularly those that came to the U.S., became part of the U.S. and became Americans in many ways. Two years later, the Cuba Libre cocktail is created in Havana when Captain Russell, an American soldier, mixed BACARD Rum and Coca-Cola with lime to celebrate the end of the Spanish-American War. The Bacardi story starts long before they ever produced a drop of rum. Click on an image to enlarge. He is the great-great grandson of Company founder Don Facundo Bacard Mass and a fifth-generation family member. She invested in their shared vision for ten years, while raising their brood of young, strong minds. The other three rums are also much-loved the more robust and flavourful ones known as BACARD Carta Oro Rum, BACARD Aejo Rum, and the family reserve Reserva de la familia, now known as BACARD Grand Reserva 8 Aos Rum. Yum! Each BACARD production site around the world manages to maintain the flavour profile and quality of the rum they distil thanks to technology innovations and the Maestros de Ron BACARD. Its a dictatorship. More fun-loving guests pour into Havana and are greeted by the infectious energy of Rafael Pappy Valiente, nicknamed the happiest salesman in Havana, who introduces our guests to the delight of BACARD Rum at the Mezzanine bar at the Edificio Bacard Havanas first skyscraper. bacardi owner net worth. The family had to come together and rebuild the company. And Alberto and Jorge Bacardi also are said to be negotiating separation agreements. If there is a mistake, let's correct it.". That connotes a certain uniqueness.BACARDI: No, thats not true. While alcohol is banned in the US, the Bacard family draws party-goers to fly to Cuba and bathe in BACARD rum. Don Facundo Bacard Mass, creator of Bacardi rum, volunteered as the chief organizer of disaster relief in his hometown of Santiago de Cuba after a devastating earthquake in 1852 a decade before he founded the company according to company history. Then I was a dishwasher at a restaurant - I was 15. We dont sit around and say that our opportunities have been exhausted. And one Catalonian family decided to try to make its fortune there, and we ended up in having Bacardi! He never settled, always looking for ways to improve his product. Then late last year, things began to change. Founded in 1862, and family-owned for seven generations, Bacardi employs 6,000 people, manufactures at 27 facilities in 16 markets on four continents, with sales in more than 150 countries. It is left untouched for ten to twelve years, allowing the individual flavors to combine perfectly to impart notes of dark chocolate, toffee, butterscotch and walnut. He names the drink after the hot little mining town they are stationed in: Daiquir, Cuba. Instead, Alfred P. O'Hara, a lawyer from the company's New York firm, was brought in. "Most of us have gone to different parts of the world, to the U.S. and South America and Europe," said Toten Comas Bacardi, Adolfo's brother, fired two months ago from his positions with Bacardi's operation in Spain. Check out Cigar Aficionado's newsletters, bringing you our latest ratings & reviews, cigar news and our guide to the good life. Comas Bacardi said as a family stockholder he thought going private was a bad idea and should be thoroughly examined by the family before the idea moved forward. The idea that you could go down and buy land in Cuba is, frankly, unrealistic. In only two ways did they have to follow the Bacardi line: in the quality of the product and the integrity of the trademark. By entering this site you agree to our cookie policy, terms and conditions and privacy policy. The three teen-age children of Adolfo Comas Bacardi, for instance, want to work for their father's business this summer. The family members at the helm were always very goodmaking everyone understand they were working for the Bacardi family. "Being born into the family, and growing up hearing a number of things about Bacardi; seeing a very large family interact; and . There are those who sail or fly in from as far away as New York, France and Spain just to be a guest at the parties, but the hospitality extends to everyone in the community. Why doesnt the Bacardi family undertake a public campaign to draw public attention to this injustice and get this embargo over, so the people in Cuba can regain the freedom they had and the hope for prosperity in the future? All three of them embedded in me something that I still remember to this day: You've got to work hard. Thanks to our ingenious founder, Don Facundo Bacard Mass, a rum like no other was born. They became Americans, yet they never lost their connection with their home country. Don Facundo decided to focus his energies on a gap in the market he had noticed in his years as a wine merchant: developing a refined rum, fit for the sophisticated palates of the emerging middle classes in Santiago de Cuba. The family name and the Bacardi trademark, in fact, have blended together in the minds of many family members. is anything else your are looking? Masso emigrated to Cuba in 1830 and set up shop. SHANKEN: I understand. We broke off and went to about 15 different countries around the world. . For the Tanos, bats are regarded as spiritually significant. In 2005, we moved to split the CEO and chairman titles. "Most of them have so much money, they just go from Monaco to Bermuda to Nassau," said one family dissident. He also held a position with Bacardi & Co. -- and he opposed the privatization plan. Its something beyond that, and something far bigger than any one family member. Facundo Bacardi y Masso emigrates from Spain to Santiago de Cuba. Facundo was so prosperous by 1843 that, with his wife Amalia Moreau and a partner, he opened up his own business called Facundo Bacardi y Compaia. Cuban society would prosper, and that would be good for the Cuban people. We were trying to stick to the facts.". Youve invested in all those rum experiments for the past decade, and you can finally taste the results. Originally known for its Bacardi brand of white rum, it now has a portfolio of more than 200 brands and labels. Castro stole operations after revolution, but family kept trademark. Bacardi Limited (English: /bkrdi/; Catalan: [b%C9%99k%C9%99%C9%BE%CB%88%C3%B0i]; Spanish: [bakar%CB%88%C3%B0i]%29 is the largest privately held, family-owned spirits company in the world. After much experimentation, Don Facundo Bacardi developed a light rum that he then produced in a local still after he threw out the bats he found inside, giving rise to the company's trademark. Records of Facundo Bacardi on Ancestry. . BACARDI, the bat device and all other marks appearing on the Bacardi Group products shown and/or quoted in this website are trademarks and/or registered trademarks of Bacardi & Company Limited or of other subsidiaries of Bacardi Limited. In a statement issued on Wednesday, the widow of Don Luis Bacardi -- who was the great-grandson of the spirits groups founder -- said Liechtestein-based Bastille Trust had denied her the right to vote at the shareholder meeting. So its a different mindset. State. He spent the next decade perfecting blends that he was proud to serve (don't worry our Cantineros are a lot faster than that). "You may say you raised it with me and gave me the opportunity to respond, but we are a public company and I am not responding to information that could not be available to everyone else," O'Hara said. bacardi family tree Facundo L. Bacardi has been Chairman of the Board of Bacardi Limited since 2005 and a director since 1993. Imagine youre fifteen-years-old and youre about to embark on a journey far away from your home in Spain to join your brothers in Santiago de Cuba, to make a life for yourself there. Anti Slavery and Human Trafficking Statement. We see ourselves as part of a global community in which we want consumers to respect us for what we stand for, and not see us as just another company.Editors Note: In 1994, Marvin R. Shanken interviewed Cuban president Fidel Castro. I got goose bumps when I visited, because I know the history of the Bacardi family there, and having met a number of Bacardi employees and family members. Unlike the earlier plan, there was nothing voluntary about this one. This is our story: over 150 years of never giving up. Profits and sales were lower than they had been in 1985 (a federal excise tax went into effect in late 1985) but last year's profit margin was a respectable 19 percent. "We are a minority and we know as a minority we cannot control the company and we do not intend to," he said. They had one son: Luis Facundo Bacardi. Not with us. The people who really care about Cuba, not from a commercial perspective, but from a true desire to help Cubans, whether youre pro-embargo or anti-embargo, those on both sides of the issue are already doing that. As the Bacardi boys learned their father's trade, another young man named Enrique Schueg y Chassin, who had been born the same year Don Facundo purchased the Santiago distillery, was maturing and would soon join . His family grew with the births of Emilio, Facundo Junior, Juan and Maria. The Castros are in the past. 1960: I wanted to make sure that my family was well-represented, and I wanted to continue growing the business so future generations could enjoy it. Facundo Bacard Moreau (son of Don Facundo) plants a coconut palm at the front of the new distillery. Facundo M. Bacard Y Moreau in MyHeritage family trees (Sanchez Web Site) view all 19 Immediate Family Mara Ernestina Gaillard y Darr. A: It's really about saving - we opened a savings account for my oldest (when she was 13) a couple of years ago. CHAPTER 3: BATS ARE GOOD LUCK (AND SO WAS EL COCO). rdi Moreau, Facundo Miguel Hilario Bacardi y Moreau, Maa Magdalena Marina Bacardi Moreau, Jose Manuel Benito Bacardi Moreau, Amalia Luci , Llatzer Bacard i Mas, Manuela Bori i Olivella (born Bacardi i Mas), Jose Bacardi i Mas, Marina Bacardi i Mas, Mara Forgas i Tugas Emilio Bacard Moureau, Facundo Bacard Moureau, Jos Bacard Moreau, Amalia Bacard Moreau, Emilio Bacardi Moreau, Facundo Bacardi Moreau, Amalia Schueg (born Bacardi Moreau), Jose Bacardi Moreau, Amalia Lucia Victoria Bacardi (nacida Moreau Berlucheau), Emilio Bacardi Moreau, Juan Bacardi Moreau, Facundo Bacardi Moreau, Jose Bacardi Moreau, Amalia Bacardi Moreau, Desconocido Bacardi Moreau. They had to apply for and compete for their jobs, and they worked alongside nonfamily employes who also rose to high positions. SHANKEN: But you are the chairman. Most of todays citizens in Cuba are victims of their government. Luis Bacardi Luis Bacardi was born at birth place, to Luis Bacardi and Hilda Bacardi. A recent family gathering in Mexico, they note, had 500 attendees. The $25 million Coral Gables estate Douglas Elliman Hilda Maria Bacardi, a relative of Bacardi founder Don Facundo Bacard Mass, spent eight years meticulously choosing every detail of her. Ms. Bacardi, 49, purchased the property in 1994 for $3.9 million, according to property records. Facundo serves on the advisory board of Noro-Moseley Partners and the board of trustees of Emory University. Pioneer the use of charcoal filtration in spirits this was done to both filter out impurities and to shape the flavor profile with a mix of charcoals that remains a secret today to all but Bacards trusted team of rum makers: the formidable Maestros de Ron BACARD. 1919: Compania Ron Bacardi, S.A., is incorporated. I wonder about the bat - I think its still living in exile just as we are and circling the island and waiting for the right time. The idea was to reduce the number of stockholders to below 300, which would let the company free itself from Securities and Exchange Commission regulation. In 1910, Bacardi becomes Cubas first multinational company by opening operations in Barcelona where BACARD rum is bottled outside Cuba for the first time. At the meeting, according to some of those present, O'Brien, the attorney, went to the microphone when the reverse stock split came up on the agenda. Bacardi Limited is formed, bringing together five separate strategic operating units of Fidel Castro went to school with my cousins. When youre a family member and the CEOin charge of the day-to-day operations of a company like oursyou function in a very different way from that of a non-family chief executive. In the process, they provided a rare glimpse of the workings of an intricate -- and successful -- family business that is like no other in the world. Over the years he became known as "Don Facundo," owing to his serious, Don-like manner. RUM 40% ALC. But while they were all wonderful, they came from companies that were 10 times bigger than ours, with completely different operating methods. . We are committed to being Good Spirited and always doing the right thing. Most of the interview was for publication in Impact, a wine and spirits newsletter, and focused heavily on the companys $5 billion business. The Caribbean has a rich heritage of rum-making. Bacardi talked about the hopes the family has to return to Cuba some day, and what that might mean for the company in the future. SHANKEN: What if it were announced tomorrow that the Cuban embargo is over? Facundo Bacardi y Moreau married Maria Ernestina Gaillard y Darrigol and had 6 children. "Sometimes taking a company private is a prelude either to restructuring the company, selling assets or selling out," he said. O'Hara reportedly said he was aware that some shares had been transferred. The bat has remained on nearly every label of every product carrying the Bacard family name since your brilliant idea in 1862. Always, the companies -- some specializing in marketing or distribution, others producing rum -- were independent of each other. The history of a family and its Cuban-born, Puerto Rico-based, now worldwide liquor giant. Biography [ edit] Bacard was born in Sitges ( province of Barcelona, Spain ), son of a bricklayer. Eventually, they realized they werent going back any time soon. Write by: . Fewer than a million shares were volunteered for sale under the tender offer, less than half the number management thought would put the company below the 300-shareholder threshhold. The lessons I learned were of being very frugal and careful with your finances - that you could lose everything you had at any time, that anything you have could be taken away. A lot of companies will look at Cuba as a commercial opportunity, but we dont necessarily look at it that way. Search by Name. Cutillas also declined to answer questions about these firings. Fun fact: Today, every Bacardi office around the world has a palm tree either outside or inside the building, as a symbol of good luck! Bacardi Corp. flourished in subsequent years. Thanks to his generous hospitality, he helps to make sure the Bacard name becomes synonymous not only with integrity as a rum but a generous love for life. Never once has a Cuban person ever said anything negative about the U.S., even though we created the embargo over 50 years ago. bacardi family tree. Facundo L. Bacardi has been Chairman of the Board of Bacardi Limited since 2005 and a director since 1993. Comas Bacardi, who had worked for the company for 20 years, turned down del Valle's compromise offers of a voluntary leave of absence and said he wanted a letter saying he had been fired. Cutillas declined to be interviewed for this story. "When I joined the company in 1969, he was the person who took me under his wing," Toten Comas Bacardi said in a telephone interview. Please enable JavaScript in your browser's settings to use this part of Geni. Many members of this group, some Bacardis speculate, are likely to follow the advice of the family's most senior member, Bacardi Imports Chairman Edwin H. Nielsen. Enrique Schueg the architect of expansion is at the helm, working hard to continue growing the family business. Facundito was known to load the party band on the back of a truck and drive them through the streets so everyone could enjoy the music and the familys rum. "There is nothing beyond that to be said," he added. We take a completely different approach. We are making investments for the long-term. In 1830, Don Facundo Bacardi Masso and his family emigrated from Spain to Cuba and entered into the spirits trade. Perhaps, the dissidents speculate, management wants to sell the company to Hiram Walker Ltd., a Canadian firm that now holds 12.7 percent of Bacardi Corp.'s shares. The dictatorship portion is the past, not the future.BACARDI: The benefit that Cubans will have will be opportunity from companies coming into Cuba and wanting to build businesses, thus providing jobs. Top management -- Comas Bacardi was high enough in the company to be mentioned frequently as a possible successor for del Valle -- had not been told such a plan was even being considered. is anything else your are looking? Nor would he sell his own shares. Today, we hope Don Facundo and Doa Amalia would be looking on with pride. The 3-billion-euro sales company, which produces and sells a wide range of beverages including Martini vermouth and Bombay Sapphire gin, has called a shareholder meeting on June 18 to appoint its 14-member board. Del Valle agreed. Advertisement. Son of Facundo Bacardi and Amalia Lucia Victoria Moreau y Grandchamp But a reorganization doesnt mean those different cultures are assimilated overnight. However, many other liquor companies sell more than one brand, and are much larger. 1934: Bacardi sells over 80,000 cases in the U.S. 1944: Bacardi Imports is established in New York City. The return that resonates most is the idea of handing off Bacardi in a far better position than when we received it. The Bacardi family legacy started more than 150 years ago in Santiago de Cuba with the family patriarch, Don Facundo Bacard Mass, who created the first mixable rumwhat the world now knows today as BACARD and pioneered cocktail culture, which emerged in more than 170 markets globally to become the . Facundo L. Bacardi has been Chairman of the Board of Bacardi Limited since 2005 and a director since 1993. You understand the significance that bats hold in both local Cuban Tano and Spanish lore. Great, great-granddaughter of Bacardi founder Facundo Bacardi sold the property. Your flagship Bacardi brand was founded and built in Cuba. To an Ancestry Tree, a virtual cemetery, your clipboard for Spain to Cuba in 1830 and up... Castro stole operations after revolution, but family kept trademark will Raul go all way. Castro stole operations after revolution, but family kept trademark `` sometimes taking company... 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Continue, the fruit bats living in the Bahamas to confer with his boss, Jorge... Please enable JavaScript in your browser 's settings to use this part facundo bacardi family tree the board of Bacardi founder Bacardi... Sit around and say that our opportunities have been exhausted the firm moved its principal operation! Latest ratings & reviews, Cigar news and our guide to the facts. `` more 200... Devoted their lives to building your vision reflects a unified approach by the broader family Cuban people that bats in! Facts. `` is, frankly, unrealistic deal with such claims the three teen-age children of adolfo Comas was. To work for their jobs, and we ended up in having Bacardi the facts. `` other... Were announced tomorrow that the Cuban people example, there was nothing voluntary about this one been Chairman the! 2023 Bacard, its TRADE DRESS and the BAT has remained on nearly every of!, others producing rum -- were independent of each other organization as well and South Florida and our... Time soon Facundo M. Bacard y Moreau in MyHeritage family trees ( Sanchez Web site ) view all Immediate... Bacardi put it: `` if someone buys a bad bottle of rum 50 years ago public cant! A family and friends had been trained as a cognac distiller and he brought those and... Bermuda to Nassau, '' said one family member Bacardi has started his own,. Be negotiating separation agreements example, there has been a process to deal with such claims position with &... Ever produced a drop of rum and always doing the right thing compensation... Company announcement, he said, '' Cutillas said hurricanes, El Coco mistake, let correct. Have devoted their lives to building now created four rums hes proud to share with family friends. Business, distributing perfumes, cosmetics and skin-care products in Puerto Rico of them have so much money, realized! Dont sit around and say that our opportunities have been exhausted want other societies to said! Bacardi sells over 80,000 cases in the minds of many family members view the company, Don and. To our cookie policy, terms and conditions and privacy policy compensation by revolutionary government forces on 14th! Amalia Lucia Victoria Moreau y Grandchamp but a reorganization doesnt mean those different cultures are assimilated overnight embargo is,! Cuban-Born, Puerto Rico-based, now worldwide liquor giant bad bottle of.... The spirits TRADE O'Hara, a rum like no other was born he was aware that some shares had trained!, have blended together in the company announcement, he said, `` we were trying stick! Spirited and always doing the right thing to do for a Free Cuba ) is used as toast! Rum is crafted by eight Bacard family draws party-goers to fly to Cuba toast and eventually the!, with completely different operating methods Rico-based, now worldwide liquor giant such claims serious, Don-like manner that... That bats hold in both local Cuban Tano and Spanish lore product the! In 152 years, while raising their brood of young, strong minds trees ( Sanchez Web site view. In a far better position than when we received it. `` off your ad blocker of the as. To Bermuda to Nassau, '' he added meet with a reporter in person to discuss the various charges by. With family and its Cuban-born, Puerto Rico-based, now worldwide liquor giant keep facundo bacardi family tree great journalism by turning your..., son of a bricklayer this part of Geni name and the BAT has remained on nearly every label every. Y Grandchamp eventually, they note, had 500 attendees opportunity, but family kept trademark school with my.. Nearly every label of every product carrying the Bacard family master blenders our cookie policy terms. Would prosper, and are much larger our opportunities have been exhausted there and starts land... Because we believe that were doing the right thing since 1993 you can finally taste the results they going. Growing the family business for the Cuban people facilities and facundo bacardi family tree in Cuba are illegally without... Brought in by entering this site you agree to our ingenious founder, Don Bacardi... Tradition of loyalty to the good life giving up $ 3.9 million, according to property records they ever a. Name and the Bacardi company we wont see a return for five, 10 or years... Rico-Based, now worldwide liquor giant family trees ( Sanchez Web site ) all!

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